As of 2023, Kylie Jenner's estimated net worth is around $900 million. She gained fame through her family’s reality show, Keeping Up with the Kardashians, but her biggest financial success comes from her beauty brand, Kylie Cosmetics. In 2015, she launched the Kylie Lip Kits, which sold out within minutes, marking the start of her beauty empire. In 2019, she sold a 51% stake in the company to Coty Inc. for $600 million, valuing the business at $1.2 billion. Beyond cosmetics, Kylie has expanded her brand into Kylie Skin, a skincare line, and continues to make millions from her social media presence, earning up to $1.8 million per sponsored Instagram post. Additionally, she has invested in real estate, owning multiple properties across Los Angeles, further adding to her wealth.
Kylie Jenner holds a unique position in the eyes of Gen Z. On one hand, her beauty empire and social media presence have made her a massive influence, especially for those who admire her entrepreneurial success. Gen Z views Kylie as someone who smartly leveraged her reality TV fame into a billion-dollar business, and her brand, Kylie Cosmetics, is a staple for makeup enthusiasts.
However, there’s a segment of Gen Z that also critiques Kylie for being a symbol of excessive wealth and celebrity culture. Some view her “self-made billionaire” label as controversial, given her privileged background. Despite this, her beauty products remain popular, especially because Kylie herself often interacts with her fans through social media, making her feel accessible.
Overall, Kylie’s combination of business savvy, fashion influence, and personal branding keeps her relevant to Gen Z, even with the criticisms she faces.
"Kylie Jenner built an empire. Say what you want, but she turned her fame into serious money. That’s pretty inspiring."
— Ava, 20, Los Angeles, CA
"I love her makeup, but let’s be real—Kylie was never ‘self-made.’ She started with a huge advantage. Not everyone can relate to that."
— Liam, 22, Chicago, IL
Kylie Jenner was born on August 10, 1997, in Los Angeles, California, to Kris Jenner and Caitlyn Jenner (formerly Bruce Jenner). Growing up in the spotlight as part of the Kardashian-Jenner clan, Kylie had early exposure to fame. She first gained public attention on the reality TV show Keeping Up with the Kardashians, which began airing in 2007 when she was just 10 years old.
While attending Sierra Canyon School, Kylie participated in cheerleading and also appeared in community plays. However, she eventually switched to homeschooling to focus on her burgeoning career. Kylie graduated from Laurel Springs School in 2015.
Her entrepreneurial spirit emerged early, thanks to the influence of her family. Inspired by her older sisters, Kylie explored fashion and beauty ventures, which eventually led to the launch of Kylie Cosmetics. By leveraging her vast social media following, she turned her beauty brand into a multi-million dollar business. Despite her fame and success, Kylie has maintained close ties to her family, often collaborating with them on various ventures.
Kylie Jenner’s career began with her appearances on Keeping Up with the Kardashians. While she was initially known as the youngest member of the famous family, Kylie began to carve out her own identity through fashion and beauty ventures. Her defining moment came in 2015 when she launched Kylie Cosmetics, starting with her now-iconic Kylie Lip Kits. The first batch of products sold out in less than a minute, and this immediate success led to the rapid expansion of her brand.
Kylie used her massive social media following, with over 398 million Instagram followers in 2023, to promote her brand. Her direct engagement with fans made her feel more relatable, and she maintained full control over her brand’s marketing. This helped her build one of the most successful beauty brands in the world.
In 2019, Kylie sold a 51% stake in Kylie Cosmetics to Coty Inc. for $600 million, valuing the company at $1.2 billion. Despite the sale, she remained the face and creative force behind the brand. In addition to cosmetics, she launched Kylie Skin, expanding her beauty empire to include skincare products.
Kylie’s ventures aren't limited to beauty—she has appeared in high-profile collaborations, including a Kendall + Kylie clothing line, and several brand endorsements. She has also invested in real estate, purchasing multiple properties across Los Angeles, including a $12 million mansion in Hidden Hills.
Beyond her business, Kylie is still involved in her family’s Hulu series The Kardashians, which continues to document her life, career, and motherhood.
Kylie Jenner’s love life has frequently been in the spotlight, with her high-profile relationships making headlines. After her well-known relationship with rapper Tyga, which lasted from 2014 to 2017, Kylie began dating rapper Travis Scott in 2017. Together, they share two children: their daughter Stormi Webster, born in February 2018, and their son Aire Webster, born in February 2022. Despite their on-and-off relationship status over the years, Kylie and Travis remain committed to co-parenting their children and are often seen together at family events.
In April 2023, Kylie began dating Timothée Chalamet, which initially surprised fans. The couple has been keeping their relationship relatively low-profile, with minimal public appearances and social media posts. However, they were spotted together at major events such as Paris Fashion Week and the 2024 Golden Globes, where Timothée was seen affectionately supporting Kylie.
Despite their differing careers and hectic schedules, sources close to the couple report that they have an easy-going relationship and prioritize staying in touch when not together. Kylie values privacy when it comes to her relationship with Timothée, choosing to keep many personal details out of the media. As of late 2024, Kylie and Timothée are still going strong, often providing quiet support for each other’s careers while maintaining their individual lives.
Kylie Jenner is part of a famous circle that includes her sisters Kim, Khloé, Kourtney Kardashian, and Kendall Jenner. Outside of her family, Kylie has a close-knit group of celebrity friends, including Anastasia Karanikolaou (Stassie), Jordyn Woods, and several influencers and models. Kylie’s friendships are often highlighted on her Instagram, where she shares behind-the-scenes moments from glamorous trips, parties, and brand collaborations.Her relationships with other celebrities, such as her co-parenting with Travis Scott, further extend her celebrity network. Despite some public fallouts (like her former friendship with Jordyn Woods), Kylie remains one of the most connected figures in Hollywood.
Kylie Jenner’s passion for makeup and beauty is well-known, but beyond her cosmetics empire, she enjoys fashion design and often collaborates on projects like her Kendall + Kylie clothing line. She’s also a real estate enthusiast, frequently buying and selling luxury properties in Southern California. Kylie loves traveling with her family, especially taking her daughter Stormi on vacations, which she often shares with her fans on social media. Additionally, she’s passionate about philanthropy, having donated to causes like children's hospitals and raised awareness for important issues like mental health and voting rights. Despite her busy career, Kylie makes time for fitness and loves trying out new workout routines, often focusing on health and wellness.
1. How did Kylie Jenner become famous?
Kylie gained fame through the reality TV show Keeping Up with the Kardashians, which documented her family’s life starting in 2007.
2. What is Kylie Jenner’s net worth in 2023?
As of 2023, Kylie’s net worth is estimated at around $900 million, primarily from Kylie Cosmetics and her social media earnings.
3. How many children does Kylie Jenner have?
Kylie has two children with rapper Travis Scott: Stormi Webster, born in 2018, and Aire Webster, born in 2022.
4. What’s Kylie Jenner’s most successful business?
Her cosmetics brand, Kylie Cosmetics, launched in 2015 and remains her most successful venture, valued at over $1 billion.
5. Does Kylie Jenner have tattoos?
Yes, Kylie has several small tattoos, including her daughter Stormi’s name on her arm.
6. How much does Kylie Jenner make per Instagram post?
Kylie earns approximately $1.8 million per sponsored post on Instagram.
7. How many followers does Kylie have on Instagram?
As of 2023, Kylie has over 398 million followers on Instagram, making her one of the most-followed people on the platform.
8. What is Kylie Jenner’s main hobby?
Kylie enjoys real estate investments and frequently buys and sells luxury properties.
9. What is Kylie’s role in her family’s reality shows?
Kylie starred in Keeping Up with the Kardashians and now appears on The Kardashians, documenting her life and business ventures.
10. What was Kylie Jenner’s first product launch?
Her first product was the Kylie Lip Kit, which quickly became a cult favorite and launched her beauty empire.
